ROB RAST, FOUNDER & PRESIDENT

At the age of 19, he dropped out of college and purchased a one-way ticket to China where he lived for 9 years learning the language and culture.

In 2016 Rob combined his passions in biking, green tech, and fitness to start FLX where he (literally) moved into a factory in China to oversee every detail of the production process and testing.

As a pilot, avid biker, surfer, and skateboarder - Rob has always been addicted to a good adrenaline rush.

Today, Rob leads a team of passionate professionals, cyclists, and engineers with a mission to get more people out of cars and onto quality electric bikes.

POWER YOUR ADVENTURES!

Goodbye Batteries, Wires, and Slow Bikes

You deserve an electric bike that performs and looks its best for you. A bike so fun and sleek you’ll be proud to ride it. So ditch the car in the garage and join us for the ride of your life! Because together, we’re going to make the world a little less gray and a little more green.

Improved

SLEEK, SEXY, and POWERFUL ELECTRIC BIKES.

Why choose a lower cost bike that’s just going to fail when you need it most?  We understand that every dollar matters, that’s why we build bikes that are going to last long into the future.
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babymaker II

homebrew

Assembling our Babymaker line in the United States means even better shipping times, better quality control, and even more meaningful jobs.
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BREAKING RECORDS IN STYLE

In 2020, during a worldwide pandemic, we shattered crowdfunding records on Indiegogo with a stunning $13.3M crowdfunding campaign for the Babymaker electric bike, the sexiest and sleekest eBike to hit the world market.
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HALL OF FAME

FLX RIDERS

We offer more performance and style!

While we certainly enjoy a little tongue and cheek humor on our bike names, we design from the ground up with clean lines, simple controls, efficient motors, high capacity batteries and add-ons that turn heads and offer a practical car replacement alternative.

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